Taking Control of the Negotiation



Can effective sales negotiation training put you in a position to take control of the negotiation?

The results of our exhaustive sales negotiation study of Fortune 500 firms in multiple industries over 3 years in 19 countries showed that, the answer is Yes!

We learned that you can anticipate that as much as 97% of your buyer’s sales negotiation tactics will focus either on their alternative (usually your nearest competitor) or price (a discount or free service/product).

The good news - preparation for a sales negotiation instantly becomes simpler. It also means that sales negotiation training can help you to gather the right data on the negotiation before the actual event. It’s called “fire prevention.” This way you don’t react to your customer’s demands but take proactive control of your sales negotiation outcome.

Data puts you in a position to effectively, credibly and professionally handle the tactics used by buyers the world over.










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