Sales Negotiation Research Study Results

Over the course of the past 12 months, we conducted an online research study where visitors to our website were anonymously surveyed across an area of topics related driving sales performance through investments in human capital. In particular, one such survey asked respondents the following question:

What Sales Negotiation Issues Are Keeping You Awake at Night?

From a list of predefined responses, here are the results for your viewing pleasure.

1. Getting new clients--43%
2. Expanding current clients--22%
3. Increasing margins--13%
4. Selling bigger deals-19%
5. Other--3%

How would you answer the above question regarding sales negotiation, sales coaching best practices sales training best practices in general?