Sales negotiations are about getting what you want in a way that makes sense for both
parties.
In
the past, executive-level client relationships used to help cut through the
morass to close deals with their subordinates.
With very few organizations being run in the old-fashioned hierarchical
mode however, we can no longer always rely on directives from the top to get
what we want from buyers or influencers.
Instead,
we must rely on the critical persuasion skills taught in proven sales
negotiation training programs. Here are some tips on being effective in getting
what you want:
·
Rely not just on the
power of one.
Ask for commitment in front of others. If you need help with a clear next step
in the buying process, seek it in a meeting where the commitment is
acknowledged publicly.
·
Be generous with your
own insights, time and resources. Your prospects are much more likely to give
back to you if they have benefited from your generosity and authentic desire to
add value in the past.
·
Use your influence to
win over decision makers. If you have information that will help their cause, share
it with them frequently. Their sense of obligation and loyalty will help you
when you need a favor.
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